For The Winners’ Circle

Empower gamers, professionals, and beyond to achieve their bestwith winning comfort and performance.

We are a world-leading seating solution brand

In 2007, we started out with a name and belief inspired by the Spanish expression Anda which means “go on”,
delivering the best chairs, desks, and accessories that exceed user expectations.
Since then, we have kept pushing the boundaries in ergonomic design and innovation, to make ergonomic lifestyles accessible for everyone.

Anda Seat Quality

We believe our products are of the highest quality in the marketplace, and continuously design and produce products in pursuit of this ideal.

Putting Users First

We wouldn’t be here without our users, and everything we do is focused on producing quality products they will love and use throughout their lives.

Forward Facing

We are continuously looking to the future to better understand our users, partners, and industry trends, to produce even better products that met the evolving needs of the future.

The Power of Gaming

We believe in the power of gamers, tech enthusiasts, and young professionals to change the world through actions and strive to support them in this regard.

Global Presence

So far, our products are available through 100+ renowned retailers across 30+ countries and regions,
with a presence in 500+ stores worldwide.

100+

renowned retailers

30+

countries and regions

500+

Stores and counting

No.1

In UK, Greece, Ukraine

Partnerships

As an active player in the world of esports, we’ve sponsored 40+ teams on 2000+ gaming events.

We’ve also teamed up with the biggest brands in games, pop culture, and more, presenting exclusive IP editions to fans around the word.

2007

Joe Lin started the chair manufacturing business Anda with seating solutions for racing cars.

2013

Entered the esports industry, providing OEM service for major gaming and seating brands.

2016

Launched the AndaSeat brand with the first branded esports chair.

2017

Became the sponsor of the champion teams of KPL, WEFUN, and YTG tournaments.

2018

Became the official seat supplierof the Chinese Football Association, China Volleyball League,and the Jiangsu Suning FC.

2019

Launched the Kaiser series and Dark Demon gaming chair; Entered the North American and UK markets.

2020

Eleased Kaiser 2, T-Pro 2, and Black Panther, Fnatic IP editions; Signed Marvel IP partnership. Introduced the gaming desk lineup.

2021

Signed EXCEL and NAVI IP partnership; Released Jungle 2, Soft Kitty, Black Widow, T-Compact editions.

2022

Signed Rainbow Six partnership; Released Kaiser 3 and Phantom 3 gaming chairs.

2023

Expanded in European markets and became the 2nd largest brand in UK(GFK).Signed Transformers,WBG and FlyQuest partnerships.

2024

Released Kaiser 4 and Transformers edition gaming chairs.

Milestones

With 17 years of thriving,we’ve grown into a world-leading seating solution brand.

Into the Future...

With an unwavering commitment to innovation,we’re determined to deliver cutting-edge products

with comfort-defining design and features.Stay ahead of the curve with us.